Inspire 2025: Digital Marketing (July 7-11)

About the Program

Ever wondered why certain ads capture your attention instantly? Or how a well-crafted social media campaign can shift a brand’s entire perception? In this hands-on digital marketing course, you will dive into the dynamic world of online marketing, exploring how brands leverage social media, influencer partnerships, digital ads, and email marketing to engage today’s connected consumers. Through real-world case studies and interactive projects, you’ll learn the essentials of creating effective digital campaigns, optimizing landing pages for conversions, and tracking performance. You’ll see how data-driven strategies transform advertising and how companies adapt to rapidly changing platforms and audience expectations. This course is perfect for students curious about the fast-evolving digital marketing landscape, those interested in entrepreneurship, or anyone who wants to learn how brands stay relevant and impactful online.  

This is an in-person course that meets daily in Fairfax, 9am – 4pm EST. Tuition cover materials, meals (lunch/snacks), and transportation to any offsite excursions.

Payment

If you have registration questions, contact: inspire.northern@virginia.edu. Your credit card statement will read “UVA NORTHERN VIRGINIA” for this purchase. 

Refund Policy

Registrants can get a full refund until 60 days from the program start. No refunds will be available after that date. To cancel your registration and request a refund, please contact inspire.northern@virginia.edu.   

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